OPINION
One Minute Astrology: A Marketing Catastrophe At Frito-Lay
Written by Elsa
Published August 30, 2007
Published August 30, 2007
What happens when your product is all pomp and no circumstance? Back in about 1990, Frito-Lay found out the hard way. Only a fool would roll out a new product without running it by a Virgo. Virgo, who can tell you what is wrong with anything.
Visit Elsa @ ElsaElsa - The Astrology Blog She has also written a book, "Heaven, I Mean Circle K" which will be published this year.
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- One Minute Astrology: A Marketing Catastrophe At Frito-Lay
- Published: August 30, 2007
- Type: Opinion
- Section: Culture
- Filed Under: Tastes: Food and Drink, Culture: Society, Culture: Personal History, Culture: Business and Economics
- Part of a feature: Mind Tricks - Astrology In Real Life
- Writer: Elsa
- Elsa's BC Writer page
- Elsa's personal site
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