You were featured in a documentary about chavs.

LS: (chuckles) Yeah…

You’re trying to create a new image to go against the stereotype?

LS: Uh uh…

What’s your take on the situation? When people, say such negative things about it, what do you say to them?

LS: What? About the whole chav thing?

Yeah…

LS: See, I was on that program like a few years ago now, but I mean, I still get called a chav but… I dunno… I’m not a chav! Like, I’m not. But, I mean like, the way that people talk about it, yeah, it’s like disrespectful, know what I mean? And you know, it’s just the way some people are, know what I mean? You know, it’s discrimination, man!  Like people make money off of selling books about chavs and like probably making fun of it. It’s funny yeah, but, you know, there are some horrible chavs out there and they really do get grilled for it, yeah, and I just look at them and I’m like “I’m NOT a chav”…Don’t even go there! You know what I mean? But…I’m a groomed chav.

Along that line, how’s the “Save The Hoodies” campaign going?

LS: I dunno, I haven’t checked it for a while. (Laughs) I mean, it’s still there…I mean…

Do you think that’s something that’s gonna change? Do you think they will allow hoodies in shopping malls and certain places, do you think that’s gonna change?

LS: There’s only a few places that don’t allow you to do that. Yeah… but if it does start kicking off again then I’ll just give them a little initiative to shut up (Laughs)

So, I know you’re a sneaker fan…

LS: Uh uh…

So what’s your favorite pair of sneakers right now?

LS:  I only wear Adidas. So, I just got these ones made by Adidas and they’ve got lights in the stripes. And I’m the only person like, rockin’ a pair of ‘em

Oh, excellent…

LS: So I’m gonna set a trend. I’m never gonna be able to get them in this country cause they’ll think I’m a shoe bomber. Cause they have the little battery things in the sole and everything.

Oh, lord.  Those sound really cool though.  Do you have like an Adidas sneaker/hoodie combo that you do?

LS: I’ve got so many combos! It’s fun, just like mixing and matching all that.

Do you have a favorite?

LS: You know what? Just whatever looks good is my favorite but I’ve got every single color, apart from pink.

Is the whole sneaker phenomenon more popular in the States than in the UK?

LS Um…nah, people are big on sneakers in the UK (singing) But they ain’t got shoes like mine. It’s always like “Sovereign where do you get your shoes from?!” I’m like, "well you know."  It’s always like “Get me a pair please!” I’m like “Aww, come off it.” “I’ll pay you, I’ll pay you!” and I’m like “I don’t want your money”.