OPINION

The Invisible Networks: Canadian TV

Written by Diane Kristine
Published May 29, 2006

I am a bad, bad Canadian. I'd be clutching my passport as I type this, ready to defend it, except my sin is far from unusual: I very rarely watch Canadian TV.

Sure, there's the news, though I tend to go online for most of my news-gathering needs beyond what I'm force-fed at work. The only Canadian show I regularly watched last season was The Rick Mercer Report, when I could remember it was no longer The Monday Report and aired on Tuesdays. Now that the regular TV season is over, I'm catching up on the first season of Slings and Arrows, after not having access to the channel it originally airs on. Other than that, I don't just not watch Canadian shows, I don't register the existence of many of them.

I meant to watch a new series premiering on The Comedy Network this past Friday, called Alice, I Think. I forgot. I even forgot the title of it and what network it was airing on until an Internet search a few minutes ago. The only reason I'd heard about it was from a newspaper article on Friday morning, which wasn't enough to stick in my brain by the time Friday evening rolled around.

It's not my last chance. According to that article from the Canadian Press:

The series was announced last year as part of CTV's 2005-2006 program lineup. But [creator and head writer Susin] Nielsen denies it's being dumped on the Comedy Network over the summer instead, explaining that it will also air on the main network this fall as part of an interesting new strategy.

"So that when CTV launches us in the fall - this is my understanding - we'll have already generated buzz which will hopefully help us against all of the American shows."

And there's the crux of the matter. All those American shows competing for my attention are a big part of the reason I don't watch Canadian TV.

Among my friends and colleagues, no one talks about Canadian series. There's watercooler conversation about Survivor, Prison Break, Grey's Anatomy, but not Corner Gas or ReGenesis. That doesn't mean no one watches Canadian shows. A friend of mine used to rave about Trailer Park Boys, until I tried and failed to like it and he gave up on me. But I don't often hear casual conversation about it.

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Diane is a publications manager who's addicted to television, movies, and books and justifies her pop culture obsessions by writing about them for Blogcritics. She also runs the TV, Eh? website, a compilation of news and information about Canadian television series.
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The Invisible Networks: Canadian TV
Published: May 29, 2006
Type: Opinion
Section: Video
Filed Under: Video: Television
Writer: Diane Kristine
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Comments

#1 — May 29, 2006 @ 01:19AM — Ty

That's funny, because I am born, raised, and have never lived outside the US, nowhere near the Canadian border, and I can tell you everything you wanted to and didn't want to know about Degrassi Jr. High, Degrassi High, Kids of Degrassi St, and the latest Degrassi: The Next Generation.

If you include teens in America, Degrassi:TNG is by far the most popular canadian show seen here today.

#2 — May 29, 2006 @ 02:25AM — Q Bit [URL]

Ok I watch Rogers Sportsnet and The Score - so I guess am not as bad. :-))

#3 — May 29, 2006 @ 08:12AM — JELIEL³ [URL]

I watched the premiere of Alice I think and it's nothing to write home about. It's not funny, it offers nothing really knew. It felt like a bad night at the improv.

Canadian content will blow compared with big budgeted shows. Blue Murder just wont hold against the jugernaut that is CSI.

But we do have masters like Rick Mercer who could teach Stewart/Colbert a few tricks and of course other news and political satires that are way out there.

But it's not like that in all of Canada though. In English Canada, the top 10 shows are all American. In the province of Quebec (Or French Canada) the top 10 shows are all Québecois. (though I dont watch much of them either - french reality shows don't interest me either)

The problem with Canadian TV is that it's badly funded. Unless they are paid for by US interests, like Stargate SG-1 and a slew of others made in Canada by Canadians but for American TV.

A very good article. I almost wrote a review of Alice, I think but wondered who would care...

#4 — May 29, 2006 @ 10:38AM — Diane Kristine

Ty, I didn't even think of Degrassi when writing this, since I'm a bit out of its demographic now, but way back in school, that was the water-fountain show to talk about for sure.

Q Bit, hmm, sports shows are kind of like news to me - they don't count ;-)

Jeliel, the point about quality could be a whole other post (or two or three) but mine was about not even having the chance to judge that quality because I'm not even aware of them. A lot of Canadian shows are low-budget and scream low-budget, and some just suffer from the stigma that all Canadian shows must be bad, but there are quality TV shows here that just doesn't get viewers for a lot of reasons. One upcoming series I do know about is Intelligence by Chris Haddock, who was involved with DaVinci's Inquest, but I only heard about it in the context of having missed the miniseries that preceeded it.

Sorry to hear Alice, I Think wasn't very good - though I still wish I'd been able to judge it for myself!

#5 — May 30, 2006 @ 00:55AM — gdott

Thanks for the interesting read. I find the same problem with Canadian TV regarding promotion. That's the machine that needs the work. And it's partly to do with the outlets that Canadian producers have at their disposal. Even so called Canadian pop entertainment publications and shows (shows reporting on entertainment) seem to focus heavily on the American market. Everyone complains that we have no star system here yet there is no one really willing to try to create one.

Stars are created, then star status elevates the show, the show attracts viewers and viewers attract advertisers. Networks then charge advertisers higher air time fees increasing revenue and potentially budgets. There is no chicken or egg question here. The star came first.

Now in the case of "Alice I Think" TCN promoted the show heavily both on air and on their website. but you've got to be tuned into the system to get any of that. I actually think they were very good to the show.

I won't get into countering what others have commented on regarding the show because to each their own. I liked the show, I was part of making it. And truly I may hope for a more positive response but in the end I can't please everyone. But I will say that in a world dominated by US television as our competition I do hope that someday people get a chance to understand exactly how hard it is to make shows for a fraction of a US budgeted show. There are countless things that money buys on US shows that the average viewer has no clue about. Things we can only dream of. This is not an excuse, in fact it's this very thing that has made me better at what I do, year after year. By figuring out ways to do without.

I do hope you get a chance to see "Alice I Think" Diane. And thanks for launching this discussion.

#6 — May 30, 2006 @ 01:57AM — Diane Kristine

Thanks gdott for the thoughtful comments, and good luck with the show. What I'd heard about it (other than here) was positive.

I think there's a prevailing attitude among many Canadians that our own TV shows and movies can't be good, because we don't have the money to compete with American products. And it's self-perpetuating - people won't watch because of a perception that it must be bad, therefore they won't discover the good shows. Let's not forget how much crap is on American TV, too - it's just pricier crap.

It's an unfortunate stigma, because a big budget is no guarantee of quality - to paraphrase you, creativity can come from necessity. But if I don't even know about the shows, I don't have the opportunity to watch them to judge their quality myself.

It's not as though I can't try to catch the second episode of Alice, I Think. But it's an example of how our publicity machine, or lack thereof, hurts Canadian shows. I read and write about TV and I have to hunt to find out about upcoming Canadian shows. What hope is there for a casual viewer? That comes down to money too. Who's going to put a lot of effort into a pop culture publication focused solely on Canadian TV when there isn't a big enough population base, never mind viewer base, to make money off it?

Sigh. I still have no solutions.

#7 — May 31, 2006 @ 02:08AM — Q Bit [URL]

As you said:

Who's going to put a lot of effort into a pop culture publication focused solely on Canadian TV when there isn't a big enough population base, never mind viewer base, to make money off it?

Precisely that's the reason.

I don't complain because besides the sports channels, the comedy central is cool.

And to think about it - for a country that lives and dies by the puck, what's the point anyway.

#8 — July 2, 2006 @ 14:04PM — IronMaiden

A website promoting Canadian Television! Well...you've identified something that we need, and it seems to bother you that there is no such thing....Why not be the one to create it?!

Be part of the solution. Take action. Too many Canadians whine instead of being proactive.

Is Canadian television the BEST thing on the air? No. Is it doing it's best in a market that has to compete with wealthy American networks? YES.

Canadian stories should be told by Canadians for Canadians. And, believe it or not, there are countries in the world who are interested in our programming - who prefer anything BUT Americans.

Put your action where your complaints are.

;-)

#9 — July 2, 2006 @ 14:13PM — MacDuff

Try going back and watching the first season of Seinfeld, or the Simpsons...or any other popular show.....TV series in their first year have yet to find their feet - the characters grow and change over time....This too will happen with "Alice, I Think".

Mary Tyler Moore was HATED by test audiences because they didn't like seeing a working woman. They hated Lou Grant, they hated Ted Knight even more. This show, because someone believed in it - went on to become a comedy classic...

The Canadian television industry is YOUNG - give it time, give it support, give it your belief.

Often our Canadian Networks will put shows on in the summer in order to give them the chance they deserve, knowing that it's extremely difficult to compete with American shows during the Fall Launch Season.

Set your recorder to catch some Canadian shows and watch them.

#10 — July 2, 2006 @ 14:19PM — Diane Kristine

A website promoting Canadian Television! Well...you've identified something that we need, and it seems to bother you that there is no such thing....Why not be the one to create it?!

I would love to, and have thought about it, but that would require time I don't have - finding the sources is hard enough when I'm just trying to be a viewer, never mind trying to launch and promote a website.

MacDuff, if that was directed at me, I am trying. It's hard to set the DVR if you don't know about the shows, though. I have been following and loving The Jane Show, but take a look at their website - hasn't been updated since before the launch a month ago. They have yet to respond to my request for an interview about the show. If the industry can't promote their own shows properly, what hope does anyone else have?

#11 — July 3, 2006 @ 12:01PM — MacDuff

I have emailed Teresa Pavlinek about your desire to interview her. I'm sure she'll be in touch with you....

I can also put you in touch with one of the actors from Alice, I Think if you'd like....

Which is on Comedy Network Fridays @ 8pm, and on CTV Sundays at 7pm...Supposedly it's on one of those channels on Saturdays...THREE chances to see it!

MacD.

#12 — July 4, 2006 @ 18:59PM — Diane Kristine

Thanks MacD, I haven't seen Alice, I Think yet but I will try to catch it, and I'm always open to promoting Canadian shows ... as long as they don't make me work too hard for it!

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