Cargo — The Magazine

Written by Bruce Kratofil
Published April 09, 2005

The business of magazines is to get people to look at the ads and then buy the things advertised. Magazines differ in how they attract those eyeballs. Wired wants to sell lots of gadgets — and they attract the reader by offering some serious looks at trends in technology, science, and culture. Maxim wants to sell lots of stuff to men, and they attract readers with almost naked women. Playboy drops the almost from the naked women — but hey, they have serious articles, too! Blogcritics is no different - we hope you follow the links and buy your stuff from Amazon.com.

A new kind of magazine for men cuts out the distractions. Cargo Magazine is about "Tech+Clothes+Cars+Culture...Your money well spent". It's here to show men how to spend money; well not all men, more like men who don't have kids, tuition payments, orthodontist payments, mortgage payments....

Actually, there's still quite a few things I can afford, and may even buy here, above and beyond the $1.99 Ace Pocket comb that is listed in their Grooming article. This particular article ranges from the practical, such as the comb or an Oral-B cross-action toothbrush, through various Gillette and Norelco razors, up to a few rather ridiculous items. For instance, there is a matched set of finger and toe nail clippers from Dovo Solingen for $99.95, "A pair of stainless steel nail trimmers that shear off even the toughest claws with ease...These trimmers are incredibly strong and have a very sharp edge, for a clean and even clip." Sounds like the ideal gift for Professor Lupin — most of the rest of us can get by with something a little cheaper. There's also a $220 The Art of Shaving Silvertip-Badger Shaving Brush.


Natural bristles are softer than synthetic ones and hold water longer.
"Silvertip hair is unbeatable," says J.P. Mastey of Baxter of California, maker of high-end grooming products. "The dense strands produce the richest lather, for a smoother shave."

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Bruce Kratofil blogs on bugs and other things that can go wrong with your computer at The BugBlog, and writes about computers and economics at BJK Research
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Cargo — The Magazine
Published: April 09, 2005
Type:
Section: Culture
Writer: Bruce Kratofil
Bruce Kratofil's BC Writer page
Bruce Kratofil's personal site
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