Video Mods - Um?

Written by Eric Olsen
Published September 16, 2004

Okay, as a non-video game player and music video skeptic I am not the target audience for this, but am I insane to think this is the most pointless, pandering nonsense in the history of pointless pandering nonsense?

Do we need remade versions of videos with the characters and environments of video games? How is this anything but an extended commercial for the video game (and of course the song, but we're used to that)? And more pointedly, is this an entertaining commercial for the video game?

Perhaps I am missing deeper cultural synergy giving this profound meaning:

    MTV2 "Video Mods" Recreates Music Videos From Lil Jon, Black Eyed Peas, Evanescence, New Found Glory & More With Popular Video Game Characters From Sims 2, BloodRayne 2, Tribes: Vengeance, Outlaw Golf 2 & Many More

    Expanding the boundaries of music and video, MTV2, the 24-hour music network, announced the premiere of a one-of-a-kind new series, "Video Mods" on Saturday, September 18th at 9:30pm ET/ 6:30pm PT . Morphing music videos and video games into an entirely new music viewing experience, each half-hour episode of MTV2 "Video Mods" will showcase some of today's most popular video game characters and environments as they perform videos by artists of all genres including Lil Jon, Black Eyed Peas, Evanescence, New Found Glory and more. "Video Mods" will air every other Saturday beginning September 18th at 9:30pm ET/ 6:30pm PT only on MTV2.

    In this first episode, MTV2's "Video Mods" will showcase Lil Jon's hit music video "Get Low" recreated by the video game Fight Club; Evanescence's "Everybody's Fool" recreated by BloodRayne 2; the Fountains of Wayne's hit "Stacey's Mom" featuring the Sims 2; and the Von Bondies video "Cmon Cmon" recreated by Tribes: Vengeance.

    In upcoming episodes, MTV2 "Video Mods" will also present videos by the Black Eyed Peas, New Found Glory, The Darkness, Christina Milian, Ying Yang Twins and The Vines. Each video will be transformed, sometimes literally, sometimes with a completely new creative concept, by adapting the music video using a unique video game environment and featuring characters from one, or often a variety of video games. Additional games featured in upcoming episodes include SSX 3, Outlaw Golf 2, Jade Empire, Fight Night and Leisure Suit Larry: Magna Cum Laude.

    For complete information on MTV2 "Video Mods" visit MTV2.com. There fans will get to see each video in its entirety after it appears on the show, plus listen MTV2.com's video game radio, playing music featured in today's hottest games, and on the soundtracks of video game inspired movies.

You can see the first set of remade videos at the site now, or by clicking on the images above.

UPDATE
Cool eCard for Video Mods includes more clips, links to the video games involved in the modifications, and contest to win STUFF.

Career media professional Eric Olsen is honored to be the founder and publisher of Blogcritics.org, which, quite frankly, rules - as do his wife and four children.
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Video Mods - Um?
Published: September 16, 2004
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Section: Gaming
Filed Under: Video: News, Video: Music, Music: News, Video: Television
Writer: Eric Olsen
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Comments

#1 — September 16, 2004 @ 12:04PM — Matt Paprocki [URL]

"This is the worst idea in the history of bad ideas."

Thank you Jeff Goldblum. I couldn't have said it any better myself.

#2 — September 16, 2004 @ 13:15PM — Eric Olsen

thanks Matts and Jeff! I am encouraged that a video game expert sees it the same way.

#3 — September 16, 2004 @ 13:30PM — mike hollihan [URL]

When they can map Bill Shatner, Leonard Nimoy and Jim Doohan's faces onto videogame bodies, so I can have Star Trek videogame characters Spock and Scotty playing keyboard and drums while Kirk sings "Rocketman," give me a call.

#4 — September 16, 2004 @ 13:52PM — Eric Olsen

Mike, send the show your suggestion!

#5 — September 16, 2004 @ 16:35PM — mike hollihan [URL]

Eric, that's an idea too terrible to contemplate.

#6 — September 16, 2004 @ 16:40PM — Matt Paprocki [URL]

We should have a poll.

Which do you believe is the bigger disgrace to the game industry?

a: MTV's Video Mods
b: Bloodrayne in Playboy magazine
c: Spike TV Video Game Awards

Cast your vote now!

#7 — September 16, 2004 @ 17:51PM — Eric Olsen

how about a live-action movie with Laura Croft?

#8 — September 19, 2004 @ 01:23AM — mike hollihan [URL]

Just happened to catch this late this evening. Some thoughts:

1/ The novelty wore off way fast. It's like once I saw one, it was "Oh, OK." and that was it.

2/ Bloodrayne was a let down! She didn't do more than a couple of poses and some gyrations. Amy Lee of Evanescence is hot enough not to need "improving" with some bustiered cyberdoll.

3/ The Missy Elliot / Tony Hawk Skiing mod showed some possibilities. Imagine the usual line of backup dancers in rap videos replaced with orcs, zombies, faeries, hellbeasts, etc.

4/ Surprisingly, there was a dearth of imagination once you get past the idea of video-gamed music videos. Wrestlers rapping and doing their moves. Videogame characters playing musical instruments. Video vixens gyrating. Woo. A shot-for-shot remake of "Stacy's Mom?" Jeez.

In the Missy Elliot / Tony Hawk video mod, when they showed a chopper in the background, I kept waiting for the dancers to jump on spinning blades like it was a plate and keep on bustin' moves while the chopper took off, or for the Missy clones to rap while downhill skiing on their boards. Ah well....

5/ Like I said above, put some real people into the game mods, singing / playing the songs in a game environment!

6/ Does anyone know the technology of this? Did the game designers help with porting the game engines into larger computers? Or did MTV use standard engines with some extra code provided? Or what?

7/ I have no idea if this kind of video modding has already been done and MTV is just jumping on an underground trend. I'm not a gamer. (Civ2 is my game. I'm so lame, aren't I?) But it strikes me that now that it has been done, and splashed all over television, lots of folks will jump on this hard. Watch for a lot of similar stuff to come along.

Now that the door is opened, you'll see lots of wilder and more imaginative stuff. Once people see that something can be done, more will do it. The imaginative leap has been made, now the craftsmen and artists (and fans) come along. Of course, copyright will keep most of it off television.

Is anyone doing game-modded porn yet? Wait for it.

8/ Move these things to more powerful computers, up the pixels, and you get better textures and detail. More fluid movement, more realistic backgrounds. More things going on all at once. Photo-realism. Should be fun.

9/ There's been something like this going on in genre fanfiction for a while. Fans take snippets from their favorite shows' episodes (Star Trek, Angel / Buffy, Smallville, etc.), re-edit them and set them to popular songs (usually love songs), making "music videos." It's been going on for several years now. Lots of crap and some very impressive ones too.

10/ Not to mention all the fan-made superhero films! Something is right on the edge of exploding, just like fanfiction did with the arrival of the Internet. Cheap digital cameras, game engine modding, cheap editing and photoshopping tools, expanding broadband access; cheaper, faster and more powerful computing. If only copyright law and practice was in line with the coming revolution....

#9 — September 19, 2004 @ 11:42AM — Eric Olsen

Exceptional and perceptive review Mike, you should post it! ANYTHING done creatively is of interest and you are right that this may open the door to creative things - I hadn't thought of it that way. Thanks!

#10 — September 20, 2004 @ 19:37PM — Eric Olsen

UPDATE - pretty cool eCard available above with clips, contest, etc, etc

#11 — September 25, 2004 @ 15:13PM — Tyler

Anybody know who plays the lead song on Video Mods? Seems cool..would like to track it down. -T

#12 — September 25, 2004 @ 15:16PM — Brandon

The band is the eye or something. findtheeye.com.

#13 — October 17, 2006 @ 12:38PM — isssac

this is a trend how ever video mods is to not recreate characters but to import there models and use them in a motion capture software, i have experienced these things before, as i am a modder of xbox games. but i guess some ppl have other opinions.

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