On this day in history, July 13, 1985 was Live Aid, a four-way transcontinental rock concert in London, Phila, Moscow & Sydney. It didn't make much difference one way or another in Africa, which appears to be more miserable now than then.

However, it did establish Bob Geldof as "Saint Bob." Also, it got a lot of good publicity for all the very caring performers involved, and Phil Collins got in a good two continent showing for the day.

In short, it worked out nicely for all the important people, ie celebrities.