The Platters

Written by Eric Lindholm
Published June 28, 2003

I hate commercial radio.

The playlists of radio stations nowadays are so market-tested, so focus-grouped, that it's become a comical parody. One time I was driving to lunch with a workmate and I commented that a certain station must, by federal law, play a song by Elton John, Steely Dan, and the Eagles every hour. He tuned to the station, and there it was: "Reeling in the Years."

So I was heading in to work very early last week and caught the tail-end of "The Fifties at Five" - that's 5 a.m. - on the oldies station. What a breath of fresh air, free from the predictable drive-time lineup. What stood out (in my mind) was that it was the first time in years I had heard a Platters song on the radio.

The Platters were forging pathways for black artists in American music long before the Temptations and the Jackson 5. The sweet beautiful vocals of songs like "Smoke Gets in Your Eyes", "The Great Pretender", and "Twilight Time" are rare diamonds, that stand in sharp contrast to the "music" of rap today. Back in the fifties, those squares considered it a talent to sing with passion and perfect harmony. Thank heaven for small favors.

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The Platters
Published: June 28, 2003
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Section: Music
Filed Under: Music: Classic Rock and Oldies
Writer: Eric Lindholm
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#1 — June 28, 2003 @ 23:16PM — Bill Sherman [URL]

"Twilight Time" is just one of the great romantic songs: like the Flamingos' "I Only Have Eyes for You," it conjures up feelings of yearning that seem beyond pop music these days. I love the Platters and play their Rhino Greatest Hits collection (another strong anthology) regularly.

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