Scofflaw

Written by Eric Olsen
Published October 28, 2002

Microsoft - a law unto itself?

    Microsoft Corp. apologized to New York City for blanketing public property with hundreds of butterfly decals used to promote the company's new MSN 8 Internet service.

    "We apologize to the City of New York and the people of New York City," Yusuf Mehdi, the corporate vice president for MSN Personal services and business, said in a statement released Friday.

    "We made a mistake with the decals, and we take full responsibility for what happened," Mehdi said. "We are working with city officials to clean up the decals immediately."

    On Thursday, Microsoft plastered hundreds of butterfly decals, measuring 12 to 20 inches in width, on sidewalks, doorways, traffic signals and stop lights primarily in midtown.

    The city immediately demanded an end to the illegal guerrilla advertising campaign.

    City officials said they accepted Microsoft's apology.

    "We're glad that Microsoft is going to stop and obey the law. And we're also pleased that they're very willing to make restitution," Tom Cocola, the assistant transportation commissioner for public affairs, told The New York Times.

That's big of them.

Career media professional Eric Olsen is honored to be the founder and publisher of Blogcritics.org, which, quite frankly, rules - as do his wife and four children.
Keep reading for information and comments on this article, and add some feedback of your own!
Scofflaw
Published: October 28, 2002
Type:
Section: Culture
Writer: Eric Olsen
Eric Olsen's BC Writer page
Eric Olsen's personal site
Spread the Word
Like this article?
Email this
Submit to del.icio.us Save to del.icio.us
RSS Feeds
All RSS Feeds (240+)
Comments on this article
BC articles by Eric Olsen
All Culture Articles
Eric Olsen's personal weblog
All BC articles
All BC Comments

Comments

#1 — October 29, 2002 @ 02:19AM — Steve Rhodes [URL]


IBM had to do a similar thing a few years ago after a spray paint campaign in San Francisco.

You'd think they'd learn.

Want comments emailed to you? No spam, promise! Address:

Add your comment, speak your mind

(Or ping: http://blogcritics.org/mt/tb/1537)

Personal attacks are not allowed. Please read our comment policy.





Remember Name/URL?

Please preview your comment!

Fresh
Articles
Fresh
Comments