Bruce Springsteen: The Ultimate in Corporate Rock

Written by Al Barger
Published October 08, 2002
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What I DO have a problem with though is dishonesty. From The River on, Springsteen has devolved into the cheapest kind of lowest common denominator commercial calculation, while [here is the crappy part] pretending to be above all that. He is an ARTIST, indeed the greatest working artist in pop music.

The really contemptible part, though, is Springsteen's obvious dishonesty with HIMSELF. He makes a big stupid commercial record- The River- then follows it up with a non-commercial throw-away like Nebraska. See, he's an ARTIST, not a commercial whore. Besides re-charging his credibility as a pure artist [a good commercial hook] unconcerned with the commercial consequences [cha, right!], he assuages his own liberal hypocrisy. Then he looks for another big lumbering stupid pop record, like Born in the USA.

Springsteen is a big brand name. Problem was, by Y2K the lines on the graph were getting low. How to make that comeback? What would be the bold, visionary stroke to recapture the public imagination?

Then a convenient unifying [if cataclysmic] moment came along which presented the trademarked Springsteen brand name a perfect and unique marketing opportunity. 9/11 was an absolutely GOLDEN opportunity, and the Boss wasn't about to let it get away from him. If there was anyone who could capture the pain of the common man, the everyday heroism of firemen brought to the fore, it was the self-appointed spokesman for The Working Man. Catch The Rising pile of predictable pre-fabricated crap.

What a sniveling piece of shit Springsteen has devolved into. He's using all the forces of the corporate world to harness the emotions of our great national tragedy for his personal glory, exploiting people's deepest feelings to sell a crappy album. This is contemptible. His cowardice to admit this even to himself is even worse.

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Unreformed hawkish Hoosier hillbilly and sometimes candidate Al Barger runs the still squeezin' down the psychodelic Kentucky moonshine at MoreThings.com, what with the paranoid religious visions and the Pentacostal music and visions of God and anarchy running amok and such. Somebody oughta call the cops to report his out of control freedom of conscience. Till they come to take him away somewhere where he can't hurt anyone else, you can check out his weekly column of NEW ALBUM RELEASES.
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Bruce Springsteen: The Ultimate in Corporate Rock
Published: October 08, 2002
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Section: Music
Filed Under: Music: Classic Rock and Oldies, Music: Rock
Writer: Al Barger
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Comments

#1 — October 9, 2002 @ 00:51AM — Sean Hackbarth [URL]

Ouch! I'm not a Springsteen fan, yet I'm not that cynical. I bought The Rising and found some of the songs great.

#2 — October 18, 2002 @ 13:06PM — George Partington [URL]

Man, you could not be more wrong about The River.

#3 — December 30, 2006 @ 16:44PM — johnson

The Guardian described the incident that brought about the conception of 'the Rising' in a story dated July 21:
A few days after 11 September, Bruce Springsteen was pulling out of a beach parking lot in the Jersey Shore town of Sea Bright when a fan rode by. The man rolled down his window, shouted 'We need you!' and drove on. It was the kind of moment, Springsteen says, that made his career worthwhile. 'That's part of my job. It's an honour to find that place in the audience's life.'Springsteen heavily researched and helped the Widows and people who were affected by 9/11 as well as sending proceeds from his Rising tour concerts to various 9/11 related charities.

#4 — December 31, 2006 @ 12:34PM — lena [URL]

the ultimate depository of Springsteen review:

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